Engagement
From the strategy to implementation of engagement techniques
Strategy
We have developed a comprehensive and proven engagement methodology, anchored with research to ensure firstly that we better understand the target audiences and stakeholders. From the research we identify target audiences and goals, and framing for each audience, allowing us to develop a communications plan and determine engagement tools and strategy.
Implementation
Telephone Town Halls [TTH] are a great example of one of our unique engagement tools. TTHs are a cross between an extremely large conference call and your own private talk radio show. TTH allows you to quickly engage thousands of supporters in genuine conversation, making it ideal for communications, donor relations and fundraising. For less than the cost of a direct mail campaign, you can achieve the reach of a TV ad, the energy of a radio show and the intimacy of speaking directly with a supporter.
Mobile Engagement Tools
We're big fans at Stratcom of engaging with supporters through SMS. We're a fan because it works: 98% of SMS are delivered & read within minutes! Stratcom have tools that can help you:
Send broadcast messaging
Manage one-to-one text conversations
Integrate voice messaging, video, image and weblinks into your SMS messaging
SMS response lead gen campaigns